The 21st Century equivalent of the Gerber Baby may well be the Belkin Baby.
Playa Vista-based tech company Belkin has launched a campaign to find the face of its new Smartphone baby monitor, WeMo Baby. Belkin is searching for a baby between 6 - 12 months of age to be featured on Belkin marketing materials and on the brand’s marquee in Times Square.
In an effort to find the perfect baby for its campaign, Belkin is hosting an open casting call Aug. 18 at the Belkin store at from 11 a.m. – 2 p.m. at 6000 Sepulveda Blvd., (second level in front of Target).
All entrants will have their photo taken at the store, and an internal team of Belkin moms and marketers will narrow down the field to three finalists. Each finalist will each receive a WeMo Baby photo shoot prize package.
The grand prizewinner will be selected to win an additional $250 Belkin gift certificate and have their image on marketing materials for the launch of WeMo Baby in October.
Please click on the PDF to the right of this article for the complete entry rules and terms.
Do you think your kid is cute enough to be the next Belkin baby? Prove it by uploading photos of them here.